TOMS reaches milestone of donating 1,000,000 shoes
Following a visit to Argentina while competing on The Amazing Race, Blake Mycoskie was inspired to build a business that helped the shoeless children he met there. He launched TOMS Shoes in 2006 with design inspired by the Argentine Alpargata. The company runs on the one-for-one model: every pair purchased here, will pay for a pair in the developing world.
This week, four years later, they hit 1,000,000 pairs of shoes sold and donated. BRAVO!!
It’s an incredible milestone, thanks to the support of customers and fans, changing lives of disadvantage children by providing them with much-needed shoes. Proof of a new business model – Social Enterprise – and the success of the One for One model.
This entry was posted on September 17, 2010 by frangia eco chic. It was filed under Poverty Eradication & Alleviation, Social Entrepreneurship, Sustainability and was tagged with Green Business, Social Change.