Eco Chic Solutions. Exquisitely-crafted fashionable items made from eco-responsible natural materials

BOP ~ the other 90% of world population…

By Dian Hasan | September 15, 2009

If the abbreviation BOP sounds greek to you, the meaning should not, and should be crystal clear:

BOP (bottom of pyramid): 4 billion poor that are excluded from our formal economy and do not have access to goods and services like most of us. ~ “The Fortune at the Bottom of the Pyramid”, C.K. Pralahad

The late author CK Prahalad‘s book “The Fortune at the Bottom of the Pyramid” (published in 2004), provided the impetus for Social Businesses that focus on specific areas across the world. Social Entrepreneurs are a breed apart, motivated by achieving a balance between – Profit, People and Planet – a concept previously ridiculed by the business world and considered impossible.

Prahalad, Professor of Corporate Strategy and International Business at the University of Michigan, was one of the most influential management thought leaders of this generation, and his book offered groundbreaking ideas and foresight into the rise of emerging markets.

This was of course before the likes of Blake Mycoskie (TOMS Shoes), John Wood (Room to Read)Bunker Roy (Barefoot College), Ann Cotton (Camfed), Theresa Wilson (The Blessing Basket) arrived at the scene.

And who could forget Muhammad Yunus, father of micro-financing and recipient of Nobel Peace Prize 2006, and the late Anita Roddick of The Body Shop for paving the way to this new paradigm of possibilities

This is a special group of people who are  each doing their part – through their work, words, compassion and thinking – in truly making a difference in the world. There are of course countless other, who we’ll discover and highlight as we go forward.

For these are the true Eco Heroes!!

Advertisements

8 responses

  1. Pingback: TOMS reaches milestone of donating 1,000,000 shoes « F R A N G I A

  2. Pingback: TOMS reaches milestone of donating 1,000,000 shoes « Endangered Eden

  3. Pingback: TOMS Shoes reaches milestone of donating 1,000,000th pair. BRAVO! « IDEAS INSPIRING INNOVATION

  4. Pingback: Grassroots Innovation | Alleviating poverty ~ one bike at a time « F R A N G I A

  5. Pingback: Grassroots Innovation | Alleviating poverty one SMS at a time…[1] « IDEAS INSPIRING INNOVATION

  6. Pingback: Grassroots Innovation | Alleviating poverty one SMS at a time…[2] « IDEAS INSPIRING INNOVATION

  7. Pingback: Ideas Inspiring Innovation | Dr. Rosling explains the world’s path and future with simple props | IDEAS INSPIRING INNOVATION

  8. Pingback: Quotes + Thoughts | On redefining poverty | IDEAS INSPIRING INNOVATION

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s