Eco Chic Solutions. Exquisitely-crafted fashionable items made from eco-responsible natural materials

What is eco & sustainable fashion, anyway? [6]

By Dian Hasan | September 13, 2010

As per my previous post, we’re still discussing Sustainable Fashion and what it really means, and how different it is from regular fashion (is it really that different?) According to Brit Liggett and Jill Fehrenbacher as appeared in Ecouterre:

NAU

“At Nau, our designs have sharp clean lines. They are just what you need, If you don’t need something why do you put it on a coat.

“Designers cut the lifespan of coats with doodads and zippers and a lot of stuff. We make things in neutral colors. If you buy a black vest you’ll wear it for 10 to 15 years, and it will go with everything you own.

“Things that are designed quickly and cheaply end up in the landfill and we believe that is not designing responsibly.”

~ Caitlin Murphy, sales and marketing lead at Nau.

Inspiration: Ecouterre

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